Software used:
Software used:
Branding & Identity:
Branding & Identity:
Self-Branding:
A project consisting of designing a brand identity to represent myself, in preparation of graduating and entering the real design-world. Outcomes including a visualised identity, further applied to business cards & a CV.
Responding to giffgaff's brief for the D&AD Newblood Awards, giffgaff wanted to give its recycling scheme a visual identity. For this brief, I created a typeface, an animation utilising the typeface alongside photography, and some promotional material to advertise the scheme.
giffgaff's Recycling Scheme:
A display typeface designed to reflect author and Civil Rights activist Maya Angelou, and to reflect aspects of her life and work. This was then applied to the Dr. Maya Angelou Foundation's identity.
Quietude Typeface:
Designing for "Step into Oman", promoting tourism in Oman. With the country's negative connotations, this project focuses on all the things unique to Oman and highlights them to promote to an older, more mature audience. A logo and a series of posters were designed for this project.
Step Into Oman:
A project designing the identity for Frooty Smoothies; a hypothetical smoothie brand with a focus on feeling fun & fresh. A typeface, logo and bottle labels were created to apply the designs to.
